Privacy Policy

Back2basics is the licensed owner of the brand Back2Basics and the Website www.back2basics.com. By accessing the services provided by the Website you agree to the following Terms of Service:

What information is, or maybe, collected from you?
As part of the registration process on the Website, Back2basics may collect the following personally identifiable information about you: Name including first and last name, alternate email address, Address, Mobile phone number and contact details, Postal code, Demographic profile (like your age, gender, occupation, education, address, etc.) and information about the pages on the Website you visit/access, the links you click on the Website/Application, the number of times you access the page and any such browsing information along with your lifestyle preferences.
How do we collect the information?
We will collect personally identifiable information about you only as part of a voluntary registration process, on-line survey, or any combination thereof. The Website may contain links to other Websites. The Website and third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on someone’s past visits to the Website/Application.
How is the information used?
We will use your personal information to provide personalized features to you on the Website and to provide promotional offers to you through the Website and other channels. We will use this information to preserve transaction history as governed by existing law or policy. We may also use contact information internally to direct its efforts for product improvement, to contact you as a survey respondent, to notify you if you win any contest; and to send you promotional materials from its contest sponsors or advertisers. We will also use this information to serve various promotional and advertising materials to you via display advertisements through the Google Ad network on a third-party Website/Application. You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Preferences Manager. Information about Customers on an aggregate (excluding any information that may identify you specifically) covering Customer transaction data and Customer demographic and location data may be provided to our partners for creating additional features on the Website, creating appropriate merchandising or creating new products and services and conducting marketing research and statistical analysis of customer behavior and transactions.
To whom your information will be shared?
We will not use your financial information for any purpose other than to complete a transaction with you. We do not rent, sell, or share your personal information and will not disclose any of your personally identifiable information to third parties. In cases where it has your permission to provide products or services, you’ve requested and such information is necessary to provide these products or services the information may be shared with our business associates and partners. We may use this information for promotional offers, to help investigate, prevent or take action regarding unlawful and illegal activities, suspected fraud, potential threat to the safety or security of any person, violations of the Website terms of use or to defend against legal claims; special circumstances such as compliance with subpoenas, court orders, requests/order from legal authorities or law enforcement agencies requiring such disclosure.

How can you correct inaccuracies in the information?
To correct or update any information you have provided, the Website allows you to do it online. In the event of loss of access details or, if you are unable to change details online, you can contact us at back2basics.com/contact.

Policy updates
Back2Basics reserves the right to change or update this policy at any time. Such changes shall be effective immediately upon posting to the Website.

Contact Information

If you wish to contact the company, visit us at Contact section.